THU, JULY 13, 2023 • S1 E23 • 23 MIN 17 SEC

What have we learnt in a year of podcasting? Do you have a podcast in you?

Show Notes - Cracking Copy

Episode 22

What Have We Learnt in a Year of Podcasting?

And we ask the question…

Do you have a podcast in you?

Ella and Minnie look back over the last year since launching the Cracking Copy Podcast.

We interview each other about our top takeaways from the experience, what we’ve learnt and our thoughts on podcasting as a marketing medium.

It’s a candid insight into how we ‘fell into’ the industry, why we love it and the benefits that podcasting has given us.

It’s a must-listen if launching a podcast is on your things-to-do list.

If podcasting is something you are considering, we have BRILLIANT NEWS! In September we are hosting a free three-day challenge. The challenge will give you the chance to explore whether you have a podcast in you, what format and genre it might take, and who might listen and you’ll be able to map out your first few episodes.

You will then have the chance to enrol on our October Launch Your Indie Podcast course which will give you the knowledge and confidence to get started. Sign up here to get on our waiting list and we will let you know all the details towards the end of the summer.

Let us know what you think of this episode. Please rate and review and recommend to others. We love helping small business owners and entrepreneurs improve their writing.


Waiting List for Launch Your Indie Podcast

Contact us

Please drop us a voice note at and let us know what you think or what topics you want us to cover.

Twitter @cracking_copy

Facebook @crackingcopy

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You can also find us at:


Ella Hoyos - @flurrymarketing

Minnie McBride - @minnie__writes


Ella Hoyos -

Minnie McBride -

Ella Hoyos and Minnie McBride are co-hosts of this podcast. We are professional copywriters and marketers. We deep dive into a different aspect of copywriting in each ‘snack-sized’ episode so that we can help you become better writers for your business.

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Cracking Copy


THU, JULY 13, 2023


23 MIN 17 SEC