THU, FEBRUARY 23, 2023 • S1 E16 • 30 MIN 36 SEC

Repurposing Copy for Maximum Impact

Repurposing Your Copy for Maximum Impact

Creating single-use, disposable content is a false economy. It's also a high price to pay, zapping up your precious time and energy as a marketer and content creator.

If you tend to find content creation, writing and marketing your business exhausting, then this podcast is for you.

Ella & Minnie talk about the wonderful alchemy of repurposing content to make your life easier, save time and most importantly your sanity.

Listen in to discover:

How would it feel to get more value and greater reach from each and every piece of content you create? Whether you are a solopreneur or a more established business, we’ll help you apply your own simple strategies to content distribution and become more intentional in your content writing process.

Tune in and let us know what you think of this episode.

Contact us

Please drop us a voice note at and let us know what you think or what topics you would like us to cover.

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You can also find us at:


Ella Hoyos - @flurrymarketing

Minnie McBride - @minnie__writes


Ella Hoyos -

Minnie McBride -

Ella Hoyos and Minnie McBride are co-hosts of this new podcast. We are professional copywriters and marketers. We deep dive into a different aspect of copywriting in each ‘snack-sized’ episode so that we can help you become better writers for your business.

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Cracking Copy


THU, FEBRUARY 23, 2023


30 MIN 36 SEC